Episode Thumbnail
Episode 4  |  19:45 min

Episode 4: Messaging For Business with Eytan Oren and Stuart Wall

Episode 4  |  19:45 min  |  11.25.2019

Episode 4: Messaging For Business with Eytan Oren and Stuart Wall

00:00
00:00
This is a podcast episode titled, Episode 4: Messaging For Business with Eytan Oren and Stuart Wall. The summary for this episode is: <p>When most of us <a href= "https://georgianpartners.com/investment-thesis-areas/overview-conversational-ai/" target="_blank" rel="noopener">think of messaging</a>, we think of talking to friends and family using apps like Snapchat, WhatsApp, or Line. But a growing number of companies are developing innovative ways to use these and other messaging apps for business. In this episode, Jon Prial talks to two entrepreneurs doing just that. Eytan Oren is the CEO of Block Party, a consultancy focused on messaging for business, and Stuart Wall is the CEO of <a href= "https://georgianpartners.com/portfolio/" target="_blank" rel= "noopener">Signpost</a>, a cloud-based marketing software company that helps companies build and manage customer relationships. Get a glimpse into what the future of messaging is all about.</p> <p>You'll hear about:</p> <ul> <li>What messaging for business means (0:26)</li> <li>How messaging and social networks are different and how they overlap (3:07)</li> <li>How brands are using push notifications (4:10)</li> <li>What messaging apps are doing to avoid being perceived as spam (5:24)</li> <li>Who should be thinking about messaging to reach their customers (9:29)</li> <li>What companies should be doing to embrace this trend (12:34)</li> </ul>

When most of us think of messaging, we think of talking to friends and family using apps like Snapchat, WhatsApp, or Line. But a growing number of companies are developing innovative ways to use these and other messaging apps for business. In this episode, Jon Prial talks to two entrepreneurs doing just that. Eytan Oren is the CEO of Block Party, a consultancy focused on messaging for business, and Stuart Wall is the CEO of Signpost, a cloud-based marketing software company that helps companies build and manage customer relationships. Get a glimpse into what the future of messaging is all about.

You'll hear about:

  • What messaging for business means (0:26)
  • How messaging and social networks are different and how they overlap (3:07)
  • How brands are using push notifications (4:10)
  • What messaging apps are doing to avoid being perceived as spam (5:24)
  • Who should be thinking about messaging to reach their customers (9:29)
  • What companies should be doing to embrace this trend (12:34)

More Episodes

Driving Digital Transformation using IoT and AI with Rob Rastovich

Data and Digital Ethics in ESG

ML Ops with Demetrios Brinkmann and David Aponte

The Story of AI Transformation at BMO

AI in Marketing with Paul Roetzer

AI Chatbots at Drift with Jeff Orkin